Budget Lab: Cost Effective QA/QC Regardless of Size Speakers: Neva Parker (White Labs Brewing Co.), Nate dela Paz (Pure Project Brewing), Grayson Lang (Cutwater Spirits), Morgan Tenwick (Juneshine) Room: 204 Track: Your Beer
Examining the quality of your doesn't have to be a costly undertaking. Join this panel discussion, where experts will share accessible and budget-friendly tips for implementing effective quality assurance. From best yeast handling practices to essential measurements that every brewery should be tracking to get the most out of your QA/QC.
A Conversation with Beer Buyers Speakers: Marc Martin (Thorn Brewing), Geoi Bachoua (Bine and Vine), Matt Zirpolo (Burgeon Beer Co.), Gene Fielden (Bottle Craft Beer), Sara Gunree (Coin Haus) Room: 1131 Track: Sales & Marketing
Let's peak behind the bar and hear first hand from the people who support our industry the most. A talk with local beer buyers who pour or sell our beers in their bars, restaurants, and bottle shops. Join this esteemed group of buyers as they share their perspectives directly, shedding light on what they seek in their partnerships with suppliers.
Financial Distress in the Craft Beer Community Speakers:TBD Paul Buie (Onyx Asset Advisors), Chris Hawkins (Attorney at Sullivan Hill), Michael Bergthold (Managing Director at The Stapleton Group) Room: 201 Track: Business
It's no secret that many craft brewers are suffering financial distress. And there is likely more pain to come due to overcapacity and higher interest rates. Join the professionals who guided Modern Times through its recent sale for an interactive discussion of this timely topic. Learn how to spot the signs of trouble early enough to minimize damage and maximize options. Listen to various turnaround strategies from other industries. And become knowledgeable about the different legal options- bankruptcy, receivership, assignment for the benefit of creditors- if those become necessary.
1:30 - 2:30 PM
Amplify Your Company's Message Through Design Speakers: Magie Brennan, Elvin Piring, Alex Ponce, Dylan Jones, Torie Berkel, Tyler Cristobal, Chris Leguizamon Room: 204 Track: Your Beer With shelf space getting more crowded, we sit down with graphic designers on how to strategize your company's ethos through design. This talk will highlight the importance of branding, label design, and manageable steps to increase overall visual ascetics. Learn how you can stand out and properly deliver your message with this crucial part of the industry.
Upselling: Let's Face It, Your Staff is Rarely Doing It Speakers: Jake Nunes (Modern Times Brewery), Jessie Elliot (SD Restaurant Consulting), Karen Barnett (Ponces Restaurant), Zach Borba (Alesmith Brewing Co.) Room: 1131 Track: Sales & Marketing Every interaction with a guest presents an opportunity to potentially increase revenue. Upselling is a strategy that is not fully utilized and can feel awkward when not executed properly. This discussion will lend insight on how to turn pennies into dollars and provide insightful and savvy ways to upsell customers.
Tech Stacks: Software and Solutions Embraced by Breweries Speakers: Erik Fowler (White Labs Brewing Co.), Shawn Walchef (Cali Comfort), Kathryn Small (White Labs Brewing Co.), Jesse Cardella (Pizza Port Brewing), Michael Christy (Modern Times Brewery) Room: 201 Track: Business Software is ingrained in every aspect in the modern business landscape including inventory management, communication, scheduling, point of sale, accounting, keg tracking, and much, much more. However, acieving harmonious integration and maintaining accurate information across multiple platforms can be a daunting task. Join a diverse panel as they share their experiences in developing their unique tech stack and offer valuable tips for selecting software that engances efficiency, saves time and drives overall improvements.
3:00 - 4:00 PM
Hopping Techniques and Products for Modern Beer Styles Speakers: Thomas Peters (Belching Beaver Brewery), Anthony Tallman (Burgeon Beer Co.), Blake Masoner (Craft Coast Brewery), Jim Wiggins (BSG), Dan Cady (Taproom Beer Co.) Room: 204 Track: Your Beer
In this panel we're joined by some heavy hitters who have contributed to Southern California's renowned reputation for world-class IPAs. Join in as we discuss new and contemporary varieties, techniques or products for maximizing aromas and flavor, as well as so much more related to our favorite raw material.
Find Your Next Regular: Navigating Customer Attraction in 2023 Speakers: Brandon Hernandez (SD Beer News), Jeff Fox (Starfox Media), Josh Thompson (Booze Bros.), Katherine von Thelen (Modern Times) Room: 1131 Track: Sales & Marketing It's important we consistently attract and introduce our brands to new customers.. Boomers, Gen X, Millennials, and now some Gen Z all have different marketing needs. Join a panel of marketers on effective strategies for social media, creating tasting room events that pack the house, and customer retention practices to cultivate a loyal following. Embracing Tomorrow: Evolving Strategies, Right-sizing, and Innovative Approaches Speakers: Mike Stevenson (Culver Beer Co.), Tomme Arthur (Last Abbey), Rawley Macias (Rouleur Brewing), Ryan Brooks (South Norte) Room: 201 Track: Business
In the past 20 years we have grown from 1,750 breweries to close to 10,000 nationwide. Some of what thrived 20 years ago, such as the bombers and 100+ IBU IPAs that helped create our industry are no longer around. A look into the crystal ball with indrusty members into what lies ahead and develop strategies to successfully navigate the next decades.
